Consumer Demographics

Find out who’s in your existing data: What are the names of the people in a particular household? How many people live there? What is the household income? Is this a married household or a group home? How long have they lived in their current home? Is this property owner occupied or a second home? Is an elderly parent living with them?

Intelligent Lookup Services can append any of the following demographic fields to your data. Demographic appends are charged Per Record Run.

Service Level Original File Output File
Basic Consumer Append Bill Lumbergh
60 Chotchkie Pl
Austin, TX 78717
(222) 222-2222		 Bill Lumbergh
60 Chotchkie Pl
Austin, TX 78717
(222) 222-2222
Has kids between the ages of 10-15
Travis County
Homeowner
Enhanced Consumer Append Bill Lumbergh
60 Chotchkie Pl
Austin, TX 78717
(222) 222-2222		 Bill Lumbergh
60 Chotchkie Pl
Austin, TX 78717
(222) 222-2222
Has kids between the ages of 10-15
Travis County
Homeowner
Income: $50,000-$74,999
Married
4 Years at Current Residency

Most of our consumer fields contain codes, but code definitions are provided with the output file. Listed below is the code definition for Household Composition:

Household Composition

  1. Married (husband and wife present) with children (married household)
  2. Married (husband and wife present) with NO children (married household)
  3. Two persons, one male and one female – marital status unknown – with children
  4. Two persons, one male and one female – marital status unknown – NO children
  5. Male household, one or more other persons with children
  6. Male householder with one or more other persons of any gender with NO children
  7. Female householder with one or more other persons of any gender with children
  8. Female householder with one or more other persons of any gender with NO children
  9. Two or more persons of unknown gender with children
  10. Two or more persons of unknown gender with NO children
  11. One Person (Male Householder) with children
  12. One Person (Male Householder) with NO children
  13. One Person (Female Householder) with children
  14. One Person (Female Householder) with NO children
  15. One person (unknown gender) with children
  16. One person (unknown gender) with NO children

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